For the record, pay-per-click advertising isn’t going anywhere. PPC is part of a success recipe that can help businesses generate dollars and provide a boatload of insights. Make no mistake though, …
Even if you’re a decade behind your competitors on jumping into PPC marketing, you can get up and running quickly with a little bit of optimization. This is often a big contrast to starting up SEO …
Keyword Planner is a PPC tool, so the analysis it gives is intended to be for paid search, not organic search. The paid keyword analysis tools will also give ‘quality ratings’ which are useful to know …